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This video covers the basics of what are Pantone colors and why are they important. To sum it up as simply as possible Pantone colors are an excellent way to ensure that colors of your designs and illustrations are printed as accurately as possible once they go out to print. When both sides (designer and printer) reference the Pantone colors instead of their screens, it eliminates the issue of screen color variance which can be significant.
This video also covers how to pull up and use different Pantone swatches inside Adobe Illustrator, Adobe Photoshop, and Adobe InDesign.